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Flodesk University Instructor

Sobrina
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As the Head of Marketing at Flodesk, Sobrina helps people discover and love Flodesk. An entrepreneur at heart, she's the founder of Quiet Like Horses, a content strategy business; the creator of BlogBetter, an online course helping entrepreneurs write better content—fast; and a co-founder of Made by Salt and Light, a brand for best friends and an Amazon FBA business.

Profile at a glance

  • Years in business: 10
  • Personality type: Enneagram 3; an introverted extrovert
  • Always up for: random stories (the weirder, the better!); going for boba; watching movies
  • Best email advice: Always stay positive, except when it comes to your subject lines. Adding a negative twist (like "what NOT to do" or "The biggest mistake even pro designers make") adds an element of FOMO people can't resist.
  • Ask her about: content marketing; brand voice; storytelling

Why Sobrina loves Flodesk

"With its beautiful and simple templates, Flodesk takes my email copy to the next level—without having to hire a designer—so that my message resonates with readers like never before."
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